Monday, 7 September 2015

LO1 Analysis of Itunes



















A) Purpose: The purpose of Itunes would be to download and stream its content. Itunes have a wide variety of things you can download and stream such as music, tv programmes, films and game apps.  Apple products can be expensive so the target audience to people who can access these features will be in higher abc financial status. Itunes has a massively spread target audience for both male and female uses as it goes from learning games from infants up to horror films.

B) Visitor Needs: The visitor needs of iTunes is that the user can successfully download specific songs and apps to their computer or device. This is achieved by it having a well organised filter system so they can find the content they are looking for as well as it allowing them to create playlists and folders for everything they download.

C) Information Flow/User Experience: When a user enters the site or downloads iTunes they are presented with an introductory paragraph of what iTunes is and offers them along with their different products and a search bar so they can find what the are looking for easily.

D) Features: Itunes has a search bar in the header which aloows you to look for anything from games to music. It has a feature that enables multiple apple product users to connect to the same itunes account if you want to share your apps and music with family members. In the app it allows you to make a playlist with pretty much anything you have on your itunes account.

E) Benefits: The benefits that the producers of iTunes would receive is that they can mass advertise on the site/app as a lot of people own apple products and go onto the site. Advertising as well as selling their own products means that they are gaining a lot of money from having a website. The benefits a user would get from the iTunes website would be that they can download and update anything from its database at any time of the day. They can also manage their items in their iTunes account easily because of the website.

F) Content: 





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